DJI Product Launch on May 24th – Could It Be Spark?

Murmurs have been going round in press circles this week after DJI despatched out invites for one more launch occasion. What we all know to date is that this: There might be a DJI product launch on May 24th. The relaxation is theory. As ever, the services or products in query has been saved tightly underneath wraps, however we predict we’d have a good suggestion of what’s on the horizon.

There was loads of pleasure on the NAB Show in Las Vegas final month surrounding DJI, however all the releases had been targeted on the industrial market. So the announcement later in May is an opportunity for the corporate to as soon as once more flex its muscle groups within the client house.

DJI’s press invitations normally give some clue as to what’s coming. But the sort of clue you’ll be able to solely perceive in hindsight. With that in thoughts, we’re going to research that tiny shred of knowledge, take a look at it alongside among the Chinese producer’s latest bulletins and speculate as to the subsequent large reveal.

So to start with, that is what the press invite seems like:

DJI’s May occasion, titled with ‘Seize the moment’.

Seize the second. To us, ‘Seize the moment’ is referring to one thing quick, not essentially by way of pace however by way of the time it takes to make use of. In a drone context that may very well be one thing small and moveable, just like the tiny, foldable selfie drones which were hitting the market in latest months.

We’ve by no means been ones to show down the prospect to overly analyze a coloration scheme. So with that in thoughts, the sample and colours on the high of the invite counsel agility and aptitude. It truly seems like one thing DRL would launch – it’s undoubtedly acquired FPV racing vibes. But as we

DJI Product Launch: Spark, Mavic’s little brother or each?

Our greatest guess could be one thing small, quick and aimed on the client market – both a racing drone or the DJI Spark that’s been ‘leaked’ in latest weeks. A transportable selfie drone would make quite a lot of sense: It’s the one space of the drone market that DJI is but to delve into, and its largest rivals all have drones promoting within the >$400 vary.

DJI spark mavic

A leaked picture of the Mavic Pro and the Spark aspect by aspect.

While a smaller, extra newbie-pleasant drone appears the obvious route for DJI to go down, it could undoubtedly be quite a lot of enjoyable if the corporate constructed its personal racing drone as a substitute. But with FPV racing nonetheless in its infancy, that sort of transfer may be a number of years down the road. On high of that, all of the leaked pictures of the Spark that we’ve have a digital camera on a gimbal, which is fairly far faraway from conventional racers.

DJI spark

The Phantom 5?

While all of the indicators level to a giant reveal of the small DJI Spark, there’s an outdoor probability that we may very well be approach off the mark. DJI may effectively be readying to launch the newest in its Phantom vary, the Phantom 5.

DJI Phantom 4 Pro dji

Are we due an improve on the Phantom four professional?

In April 2015 and March 2016 the Phantom three and four had been launched respectively, so aren’t we due a brand new mannequin? Although we’ve spoken earlier than about how the present DJI product launch technique has seen the corporate grow to be its personal largest competitors, one other iteration within the Phantom vary wouldn’t come as a shock.

Malek Murison is a contract author and editor with a ardour for tech traits and innovation.
Email Malek
Twitter:@malekmurison

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