Red Bull. Drone Racing. Of Course.

A drone flies through the Red Bull DR.ONE in Spielberg, Austria on September 30, 2017.

The Red Bull model is all about velocity.  And with a tagline like “Red Bull gives you wings,” drone racing looks like an apparent area for Red Bull to convey their distinctive mix of hipster cool and circus-like manufacturing.

Red Bull’s DR.ONE passed off in Spielberg, Austria final week.  For the race, Red Bull created “one of the toughest and most unique drone courses ever built” and arrange a contest with 18 of the world’s high drone racers.

The course was impressed by the weather: and drones handled flames, waterfalls, and blasts of air.  The guidelines have been somewhat completely different too – Red Bull allowed for extra technique and creativity in improvement of the drones, limiting weight to 1.5 kg however dimension solely primarily based on the smallest impediment path (50 cms.)

The two day race noticed 20-year outdated Austrian pilot Bastian Hackl take house the win.

“Youngster, Hackl, said: “I tried to keep cool at the start as I started after everyone else and followed them around the course. I tried to push it even more after every lap to catch them up and overtake them. To win is amazing!” reviews Red Bull.

 

“Polish pilot Max Poschwald added: It was exceptional. We have never seen a kind of track like this before with fire, water and wind, it was just crazy. The final race we started off aggressively and it was very intense, a really good race.’”

 Red Bull’s involvement within the sport is recognition that drone racing is on the sting of mainstream.  As producers hold making an attempt to make drone racing extra of a spectator occasion (small drones flying at 150 mph are going to quick to see a lot from a distance) the introduction of extra races and extra media presence might do greater than the rest to assist develop the game.

Miriam McNabb is the CEO of JobForDrones, an expert drone providers market, and a fascinated observer of the rising drone business and the regulatory atmosphere for drones. She writes for DRONELIFE on present information, monetary traits, and FAA rules. Miriam has a level from the University of Chicago and over 20 years of expertise in excessive tech gross sales and advertising for brand spanking new applied sciences.
Email Miriam
TWITTER:@spaldingbarker
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