The Drone Racing League (DRL) this week announced new first-time partnerships with sports drink BODYARMOR, apparel brand Champion Athleticwear and gaming furniture brand RESPAWN as part of the 2020 DRL Allianz World Championship Season.

Throughout the season, DRL pilots battle it out in the DRL SIM, the immersive drone racing video game available on Steam and XBOX.

“DRL continues to attract incredible partners, including BODYARMOR, Champion, and RESPAWN,” said DRL President Rachel Jacobson. “Our sport delivers the next generation of fans that are difficult to reach through traditional channels. We are scaling professional drone racing together with bold, forward-thinking partners that embrace the new playing field of sports.”

Read more at Drone Racing Life

Jason is a longstanding contributor to DroneLife with an avid interest in all things tech. He focuses on anti-drone technologies and the public safety sector; police, fire, and search and rescue.

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